{"id":10103,"date":"2025-01-13T10:53:07","date_gmt":"2025-01-13T15:53:07","guid":{"rendered":"https:\/\/med.virginia.edu\/phs\/?p=10103"},"modified":"2025-10-13T11:41:31","modified_gmt":"2025-10-13T15:41:31","slug":"platter-heather-n","status":"publish","type":"post","link":"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/","title":{"rendered":"Platter, Heather N., PhD, MS"},"content":{"rendered":"<div id=\"wrap\">\n<div id=\"inner\">\n<div id=\"content-sidebar-wrap\">\n<div id=\"content\" class=\"hfeed\">\n<div class=\"post-271 page type-page status-publish hentry entry gs-1 gs-odd gs-featured-content-entry\">\n<div class=\"entry-content\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-10109 alignright\" src=\"https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-300x300.jpg\" alt=\"Dr. Platter\" width=\"300\" height=\"300\" srcset=\"https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-300x300.jpg 300w, https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-1024x1024.jpg 1024w, https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-150x150.jpg 150w, https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-768x768.jpg 768w, https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-1536x1536.jpg 1536w, https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-2048x2048.jpg 2048w, https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-200x200.jpg 200w, https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-100x100.jpg 100w, https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-70x70.jpg 70w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Dr. Platter\u2019s research focuses on the intersections <span class=\"s1\">of health and risk communication, health literacy, <\/span><span class=\"s1\">an<\/span><span class=\"s1\">d <\/span><span class=\"s1\">affective factors that promote engagement in health-related behaviors, <\/span>with a focus on risk perception, health misinformation, and health decision-making using a health equity lens. She is dedicated to developing clear health and risk communication messaging that aids health decision-making among populations experiencing health disparities. Her research examines how low health literacy and numeracy contribute to disparities in healthcare access and outcomes, ways to mitigate defensive processing of health communications due to misinformation and risk perception biases, and the influence of health beliefs, affective factors, and social processes (such as self-affirmation) on responses to risk communications across different behavioral domains.<\/p>\n<\/div>\n<p>Assistant Professor, Department of Public Health Sciences<br \/>\nDivision of Health Promotion and Disease Prevention<br \/>\nCancer Prevention and Control Research Program<\/p>\n<div class=\"entry-content\">\n<p>Cancer Prevention Postdoctoral Fellow, Cancer Prevention Fellowship Program<br \/>\nBehavioral Research Program, Division of Cancer Control and Population Sciences<br \/>\nNational Cancer Institute, National Institutes of Health, 2019-2024<br \/>\nPhD, University of Maryland, Behavioral and Community Health, School of Public Health, 2015-2019<br \/>\nMS, University of Florida, Family Youth and Community Sciences \/ Social and Behavioral Public Health, 2010-2012<br \/>\nBS, University of Florida, Family Youth and Community Sciences, 2006-2010<\/p>\n<p>P.O. Box 800717, Charlottesville, VA 22908<br \/>\nEmail: hnplatter@virginia.edu<br \/>\nTwitter: @DrPlatter<\/p>\n<p><strong>Expertise:<\/strong><br \/>\nHealth Literacy, Health &amp; Risk Communication, Cancer Prevention,\u00a0 Mixed Methods &amp; Qualitative Research<\/p>\n<p><strong>Research Interests:<\/strong><br \/>\nAddressing health literacy to reduce health disparities and improve health equity; health and risk communication to address health behaviors within cancer prevention and control; mixed methods assessments of risk perceptions for health behaviors; tobacco control and prevention; global health.<\/p>\n<p><strong>Recent Publications:<\/strong><\/p>\n<ul>\n<li><strong>Platter, H.,<\/strong> Ezeani, A., Hyams, T., Huang, G., Vanderpool, R. &amp; Klein, W.M.P. (2024). Cancer screening information-seeking before and during the COVID-19 pandemic. Preventive Oncology &amp; Epidemiology, 46(1):100766. https:\/\/doi.org\/10.1080\/28322134.2024.2369168<\/li>\n<li>Williams, C., <strong>Platter, H.,\u00a0<\/strong>Vanderpool, R., de Moor, J., &amp; Davidoff, A. (2023). \u201cIt\u2019s just not easy to understand\u201d: Health insurance literacy and insurance plan decision-making in cancer survivors.\u201d Cancer Medicine, 2(14):15424-15434. https:\/\/doi: 10.1002\/cam4.6133.<\/li>\n<li>Iles, I.A., Gillman, A.S., <strong>Platter, H.<\/strong>, Ferrer, R.A. &amp; Klein, W.M.P. (2021). Investigating the Potential of Inoculation Messages and Self-Affirmation in Reducing the Effects of Health Science Misinformation. Science Communication, 43(6), 768-804. https:\/\/doi.org\/10.1177\/10755470211048480<\/li>\n<li>Seidenberg, A.B., Wiseman, K.P., Eck, R.H., Blake, K.D., <strong>Platter, H.<\/strong> &amp; Klein, W.M.P. (2021). Alcohol consumption, awareness of alcohol as a carcinogen, and support for alcohol control policies. American Journal of Preventive Medicine. 62(2):174-182. https:\/\/doi.org\/10.1016\/j.amepre.2021.07.005<\/li>\n<li><strong>Platter, H.,<\/strong> Kaplow, K. &amp; Baur, C. (2021). The Value of Community Health Literacy Assessments: A Study on the State of Health Literacy in Maryland. Public Health Reports. 137(3):471-478. https:\/\/doi.org\/10.1177\/00333549211002767<\/li>\n<li><strong>Platter, H.,<\/strong> Kaplow, K. &amp; Baur, C. (2019). Community Health Literacy Assessment: A Systematic Framework to Assess Gaps, Assets, and Opportunities for Health Literacy Improvement. Health Literacy Research and Practice, 3(4), e216-e226.1 https:\/\/doi.org\/10.3928\/24748307-20190821-0<\/li>\n<li><strong>Platter, H.<\/strong> &amp; Pokorny, S. (2017). Smoke-Free Signage in Public Parks: Impacts on Smoking Behaviour. <em>Tobacco Control<\/em>, 27(4), 470-473. https:\/\/doi.org\/10.1136\/tobaccocontrol-2016-053624<\/li>\n<\/ul>\n<p><a href=\"https:\/\/scholar.google.com\/citations?view_op=list_works&amp;hl=en&amp;user=lBFlv-kAAAAJ&amp;gmla=AGd7smGiO-RAxZ-f8F9aUTsg3xyFRS6wo_5T-g4dq-VHhM7k850rJy_XLb3avo9gGNv3GoinXcRVxXMNksD-5sxwrHKrpHTYkKEfdHH0LtqNSA\">Complete List of Publications<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dr. Platter\u2019s research focuses on the intersections of health and risk communication, health literacy, and affective factors that promote engagement in health-related behaviors, with a focus on risk perception, health misinformation, and health decision-making using a health equity lens. She is dedicated to developing clear health and risk communication messaging that aids health decision-making among [&hellip;]<\/p>\n","protected":false},"author":2222,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[7],"tags":[],"class_list":["post-10103","post","type-post","status-publish","format-standard","hentry","category-faculty"],"acf":false,"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Platter, Heather N., PhD, MS - Public Health Sciences<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Platter, Heather N., PhD, MS - Public Health Sciences\" \/>\n<meta property=\"og:description\" content=\"Dr. Platter\u2019s research focuses on the intersections of health and risk communication, health literacy, and affective factors that promote engagement in health-related behaviors, with a focus on risk perception, health misinformation, and health decision-making using a health equity lens. She is dedicated to developing clear health and risk communication messaging that aids health decision-making among [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/\" \/>\n<meta property=\"og:site_name\" content=\"Public Health Sciences\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-13T15:53:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-13T15:41:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-1024x1024.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"uaz7ga@virginia.edu\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"uaz7ga@virginia.edu\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/\",\"url\":\"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/\",\"name\":\"Platter, Heather N., PhD, MS - Public Health Sciences\",\"isPartOf\":{\"@id\":\"https:\/\/med.virginia.edu\/phs\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-300x300.jpg\",\"datePublished\":\"2025-01-13T15:53:07+00:00\",\"dateModified\":\"2025-10-13T15:41:31+00:00\",\"author\":{\"@id\":\"https:\/\/med.virginia.edu\/phs\/#\/schema\/person\/4b8d9b27a91848484eebf77709e41620\"},\"breadcrumb\":{\"@id\":\"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/#primaryimage\",\"url\":\"https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter.jpg\",\"contentUrl\":\"https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter.jpg\",\"width\":2500,\"height\":2500,\"caption\":\"Dr. Platter\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/med.virginia.edu\/phs\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Platter, Heather N., PhD, MS\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/med.virginia.edu\/phs\/#website\",\"url\":\"https:\/\/med.virginia.edu\/phs\/\",\"name\":\"Public Health Sciences\",\"description\":\"University of Virginia School of Medicine\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/med.virginia.edu\/phs\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/med.virginia.edu\/phs\/#\/schema\/person\/4b8d9b27a91848484eebf77709e41620\",\"name\":\"uaz7ga@virginia.edu\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/med.virginia.edu\/phs\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/37833271a3ff0ed6359ed13e998004b66f6751d3055dc321738c51ad15a4686e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/37833271a3ff0ed6359ed13e998004b66f6751d3055dc321738c51ad15a4686e?s=96&d=mm&r=g\",\"caption\":\"uaz7ga@virginia.edu\"},\"url\":\"https:\/\/med.virginia.edu\/phs\/author\/uaz7gavirginia-edu\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Platter, Heather N., PhD, MS - Public Health Sciences","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/","og_locale":"en_US","og_type":"article","og_title":"Platter, Heather N., PhD, MS - Public Health Sciences","og_description":"Dr. Platter\u2019s research focuses on the intersections of health and risk communication, health literacy, and affective factors that promote engagement in health-related behaviors, with a focus on risk perception, health misinformation, and health decision-making using a health equity lens. She is dedicated to developing clear health and risk communication messaging that aids health decision-making among [&hellip;]","og_url":"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/","og_site_name":"Public Health Sciences","article_published_time":"2025-01-13T15:53:07+00:00","article_modified_time":"2025-10-13T15:41:31+00:00","og_image":[{"width":1024,"height":1024,"url":"https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-1024x1024.jpg","type":"image\/jpeg"}],"author":"uaz7ga@virginia.edu","twitter_card":"summary_large_image","twitter_misc":{"Written by":"uaz7ga@virginia.edu","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/","url":"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/","name":"Platter, Heather N., PhD, MS - Public Health Sciences","isPartOf":{"@id":"https:\/\/med.virginia.edu\/phs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/#primaryimage"},"image":{"@id":"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/#primaryimage"},"thumbnailUrl":"https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter-300x300.jpg","datePublished":"2025-01-13T15:53:07+00:00","dateModified":"2025-10-13T15:41:31+00:00","author":{"@id":"https:\/\/med.virginia.edu\/phs\/#\/schema\/person\/4b8d9b27a91848484eebf77709e41620"},"breadcrumb":{"@id":"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/#primaryimage","url":"https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter.jpg","contentUrl":"https:\/\/med.virginia.edu\/phs\/wp-content\/uploads\/sites\/188\/2025\/01\/20240322_1294_HeatherPlatter.jpg","width":2500,"height":2500,"caption":"Dr. Platter"},{"@type":"BreadcrumbList","@id":"https:\/\/med.virginia.edu\/phs\/2025\/01\/13\/platter-heather-n\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/med.virginia.edu\/phs\/"},{"@type":"ListItem","position":2,"name":"Platter, Heather N., PhD, MS"}]},{"@type":"WebSite","@id":"https:\/\/med.virginia.edu\/phs\/#website","url":"https:\/\/med.virginia.edu\/phs\/","name":"Public Health Sciences","description":"University of Virginia School of Medicine","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/med.virginia.edu\/phs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/med.virginia.edu\/phs\/#\/schema\/person\/4b8d9b27a91848484eebf77709e41620","name":"uaz7ga@virginia.edu","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/med.virginia.edu\/phs\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/37833271a3ff0ed6359ed13e998004b66f6751d3055dc321738c51ad15a4686e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/37833271a3ff0ed6359ed13e998004b66f6751d3055dc321738c51ad15a4686e?s=96&d=mm&r=g","caption":"uaz7ga@virginia.edu"},"url":"https:\/\/med.virginia.edu\/phs\/author\/uaz7gavirginia-edu\/"}]}},"_links":{"self":[{"href":"https:\/\/med.virginia.edu\/phs\/wp-json\/wp\/v2\/posts\/10103","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/med.virginia.edu\/phs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/med.virginia.edu\/phs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/med.virginia.edu\/phs\/wp-json\/wp\/v2\/users\/2222"}],"replies":[{"embeddable":true,"href":"https:\/\/med.virginia.edu\/phs\/wp-json\/wp\/v2\/comments?post=10103"}],"version-history":[{"count":5,"href":"https:\/\/med.virginia.edu\/phs\/wp-json\/wp\/v2\/posts\/10103\/revisions"}],"predecessor-version":[{"id":10969,"href":"https:\/\/med.virginia.edu\/phs\/wp-json\/wp\/v2\/posts\/10103\/revisions\/10969"}],"wp:attachment":[{"href":"https:\/\/med.virginia.edu\/phs\/wp-json\/wp\/v2\/media?parent=10103"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/med.virginia.edu\/phs\/wp-json\/wp\/v2\/categories?post=10103"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/med.virginia.edu\/phs\/wp-json\/wp\/v2\/tags?post=10103"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}