Population Health & Cancer Outcomes Core (PHCOC)

Submit a Request

Submit our online form to request services.

Request Services


The mission of the Population Health and Cancer Outcomes Core (PHCOC) is to provide investigators with research support to conduct rigorous cancer population-based research to reduce cancer risk and support cancer care in survivorship, policy and implementation, as well as assistance in the collection of patient-reported outcomes data.


Submit a Request

Submit our online form to request services.

Request Services

The services provided by PHCOC include:

  • Large population data analysis including epidemiologic analysis, spatial analysis and visualization, econometric analysis, and ecological analysis
  • Population health measurement and study design including psychometric analysis, survey instrument development, power analysis, complex survey data analysis
  • Patient reported health outcome measurement and protocol design
  • Economic evaluation including treatment effect analysis, causal inferences, cost-benefit/cost-effectiveness analysis, simulation, economic attribute-based survey design and analysis etc.
  • Data management for restricted data sets
  • Population-based cancer research expertise for consultation and collaboration to be included in grant proposals


PHCOC services are available at an hourly fee for service to all investigators. Some services may require a minimum fee.

Hourly Member Fee Hourly Non-Member Fee Hourly External to UVA fee
Large population data analysis (e.g., BRFSS, SEER, VCR, ACS):

Initial Consultation*

free free free
Follow-up consultation $86.00  $114.00 $184.00
Data acquisition $57.00  $76.00 $123.00
Data analysis $60.00  $80.00 $120.00
Study design/measurement development $86.00  $114.00 $184.00

*An initial 30-minute consultation meeting will be set up with each new request to clarify project scope. After the consultation meeting, a list of services and associated service fee estimation will be provided to the investigators.

Staff Directory

Wen You, PhD

Roger Anderson, PhD

Asal Pilehvari, PhD
Technical Director

Gloribel Bonilla, MPH
Research Programs Manager

Yongjie Kuang, MS
Data Analyst/Programmer

Caroline Conrad, MPH
Data Analyst/Programmer

Aaron Yao, PhD
Cancer Atlas Mapping