Lung Cancer Awareness Toolkit
Background
The Southwest Virginia Community Cancer Advisory Board’s priority area of early detection has developed a lung cancer awareness toolkit in collaboration with Emory and Henry College Mass Communications Department. Lung cancer is the leading cause of cancer death in Virginia. It is the goal of the 2023-2027 Virginia Cancer Plan to increase the percentage of lung cancers diagnosed at the localized stage to 27.3 percent.
Goals
- Reach the target audience of adults that may be at risk for developing lung cancer and recommend screening
- Bring awareness to the early lung cancer symptoms and eliminate barriers to screening eligibility of Low Dose Computed Tomography (LDCT) and counseling services
Guidelines for Use
In this toolkit, we have included a range of resources to get you started in promoting lung cancer screening within your community. You have the flexibility to personalize these materials by adding your organization’s logo and contact information. The resources are free, and we strongly encourage you to share them with your communities.
If you have any questions or need assistance accessing or using the materials, please don’t hesitate to contact us. We are also eager to hear how you used the materials, so feel free to share your experiences with us. You can contact us at br5me@virginia.edu to let us know how you put the material to use.
Ideas for using media content
- Post social media images and videos on Facebook & Instagram
- Contact local tv stations and ask them to run a video PSA
- Contact local radio stations and ask them to run an audio PSA
- Print fact sheets and promotional items for your organization to use
Media
Radio PSAs
| Title | Listen | Download Link |
|---|---|---|
| Radon Awareness | Radon Awareness | |
| Pack Year 1 | Pack Year | |
| Pack Year 2 | Pack Year 2 | |
| Lung Cancer Awareness 1 | Lung Cancer Awareness 1 | |
| Lung Cancer Awareness 2 | Lung Cancer Awareness 2 |
| Title | Watch | Download Link |
|---|---|---|
| LDCT | LDCT Video | Download video |
| Friendly Navigator | Friendly Navigator Video | Download video |
| Title/Description | Image | Link |
|---|---|---|
| Get Screened Today |  | Get Screened Today |
| Quit the Vaping Habit |  | Quit the vaping habit |
| Everything You Need to Know about Screenings_graphic 1 |  | Everything you need to know about screenings |
| Everything You Need to Know about Screenings_graphic 2 |  | Everything you need to know about screenings_graphic 2 |
| How to Know if You Should Get Screened_graphic 1 |  | How to Know_graphic 1 |
| How to Know if You Should Get Screened_graphic 2 |  | How to Know_graphic 2 |
| What You Need to Know about Lung Cancer_graphic 1 |  | What you need to know about lung cancer_graphic1 |
| What You Need to Know about Lung Cancer_graphic 2 |  | What you need to know-graphic 2 |
| What You Need to Know about Lung Cancer_graphic 3 |  | What you need to know-graphic 3 |
| TItle/Description | Image | Link |
|---|---|---|
| Ask Me about Lung Cancer Screening |  | Ask me about lung cancer screening sticker |
| November- Lung Cancer Awareness Month |  | November - Lung Cancer Awareness Month |
| Lung Cancer Awareness |  | Lung Cancer Awareness |
| Healthy Choices to Lower Your Cancer Risk |  | Healthy Choices to Lower Your Cancer Risk |
Enjoying the the toolkit?
Have questions or comments regarding the toolkit? Please reach out to us. We want to hear from you!